Free Webinar | April 27: The Power of Personalized Ads

Opinions expressed by entrepreneur Shareholders are their own.

Personalized advertising is the superpower that helps small businesses compete and grow on their terms. Their chances of success and growth are mainly related to their ability to reach their clients and potential clients in an easy and affordable way. Join us for a chance to hear from a panel of small and medium business owners who share their journey and successes using digital tools during the pandemic.

Getty Images

The main takeaway:

  • Learn about the current state of small businesses around the world and how their owners are dealing with the effects of COVID-19
  • Listen to other business owners and learn the value of personalized advertising and how you can use it to grow your business

Register now

Managed by Kaitlin Wilkins, Vice President, Global Small Business Sales at Facebook. Caitlin Wilkins is Vice President of Small Business Sales at Facebook. She and her team help millions of small business advertisers around the world connect with their customers and grow through personalized advertising on Facebook, Instagram, WhatsApp and Messenger.

Prior to joining Facebook in 2016, Kaitlyn worked at Burberry and Ogilvy & Mather in London. With Burberry, she first led the British fashion house’s global social media marketing group, and then the brand and product marketing team that oversaw all of Burberry’s integrated marketing efforts. While at Ogilvy & Mather, Kaitlyn helped grow her social media team from 10 people into a global group of over 500 people across all Ogilvy businesses, and has deployed and led Social@Ogilvy in Europe, Middle East and Africa.

Kaitlyn began her digital marketing career in the early 2000s, helping major brands adopt emerging era platforms such as message boards, blogs, Friendster, and MySpace.

Kaitlyn graduated from Wellesley College with a BA in International Relations and a “Salute” from Ann Arbor, Michigan.

Source link

About the Author

Leave a Reply

Your email address will not be published. Required fields are marked *

You may also like these